tbJP Performance Protein & Performance Isolate

Performance Protein and Performance Isolate are two of the most popular products from tbJP, a staple for anybody who is wanting to increase their daily protein intake. The brief for this project was to evolve from the previous design, and show more of the product flavour on the label. These were also some of the first tbJP labels to include different textures on the label, giving them a professional look, therefore increasing the perceived value.